Etro, the renown Italian men’s label, presents its men’s spring summer 2023 collection titled ‘The Wild Power of Poetry.’

Poetry, today, is something utopian: it balances the purity of sentiment with the need to be grounded, pragmatic, and productive; it celebrates contemplative otium in favor of industrious negotium. It is of much use when the common opinion is that it serves no purpose. Yet poetry has a wild and primordial power: it arises from the deep human urge to shape impressions, moods and sensations through words. In its raw etymology it simply means making, composing.